
The Scottsdale CVB is a 501(c)(6) nonprofit, private company that has contracts with the City of Scottsdale and Town of Paradise Valley to conduct destination marketing efforts on behalf of these municipalities. These entities combined to provide approximately $7 million of the CVB’s $11 million budget in 2008 – 09.
The CVB’s primary funding comes from a three-percent bed tax collected by Scottsdale resorts and hotels and passed along to the City. Twenty percent of bed-tax collections go to the City’s General Fund, while the remainder is allocated to tourism. A city commission, the Tourism Development Commission (TDC), recommends to the Scottsdale City Council how to allocate the tourism funds. The TDC and City Council allocated nearly $6.7 million to the CVB in 2008 – 09, down from $7.4 million in 2007 – 08. The remaining tourism portion of the funding was used for special event promotion, attraction infrastructure and visitor research. The City’s relationship with the CVB is overseen by the City’s tourism development manager and the TDC.
Other 2008 – 09 CVB public-funding sources included the State of Arizona, via Proposition 302, where Maricopa County resort/hotel operators and rental car companies collect and pass along an additional tax to the state that is then split and invested in numerous projects. The Scottsdale CVB received more than $1.3 million in Proposition 302 proceeds in 2008 – 09.
Additionally, the Salt River Pima-Maricopa Indian Community, which borders Scottsdale on the east, invested $75,000 in the CVB in 2008 – 09, while the Fort McDowell Yavapai Nation, located approximately 25 miles northeast of downtown Scottsdale, invested $45,000 in the CVB’s 2008 – 09 marketing efforts.
The CVB has been a standalone company since July 2001 after having been an arm of the Scottsdale Area Chamber of Commerce for 15 years. The CVB has more than 30 full- and part-time employees, along with a volunteer board of directors comprised of local industry leaders who represent a variety of segments from the hospitality and tourism industry.
Vision
Our vision is to position Scottsdale as a world-class vacation, meetings and group travel destination by communicating an image that sells the uniqueness of the Scottsdale experience.
Mission
The CVB is committed to enhancing the economic base of Scottsdale and its partnering communities through a strong visitor, meetings and group travel industry. We achieve this by:
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